2023

Kijibae
nail your style

Kijibae is revolutionizing the nail industry one sticker at a time. wunderweb partnered with Kijibae to complete 360 brand development encompassing everything from conceptualization to brand identity, creative consulting, unique packaging, and an immersive digital space. The uncommon branding fearlessly celebrates the uniqueness inherent in each of us. It pays homage to our innate creative essence and the liberation discovered within the realm of artistic freedom.

What We Delivered

Brand identity
Logo design
Graphic design
Art direction
Creative consulting
Web design
Shopify development

Inspiration

Individuality
High-fashion
Modern nostalgia
Skewed imagery
Satire
Juxtaposition

Typography System

Color Palette

Kijibae Logo

Focusing on the robust connection between Kijibae, Korea, and hands. The type is fluid like the trends of the fashion industry. Kijibae is adaptable and always on the pulse.

Custom packaging.
Disrupting the shelves.
A new era of manicures is here.

Serving personal style.
Art direction for lifestyle and eComm shoot.

Web design + Shopify development

Blending self-expression with user-friendly online shopping, wunderweb crafted a custom, high-converting Shopify web experience. This site honors everyone's inner artist and encourages curiosity and the joy of exploring.