2023
w/Wendy
your sewing mama
w/Wendy is a DIY YouTube guru who makes tutorial videos that teach you how to sew. wunderweb collaborated with ilovecreatives Studio to craft a brand identity that better aligned with Wendy’s nostalgic style and playful tone. We redesigned the UX, prioritized the viewing experience, and integrated meaningful touchpoints that encourage affiliate and membership course conversions.
What We Delivered
Brand identity
Graphic design
Web design
Web development
Inspiration
Wes Anderson
1920 electronics
Traditional film
Digital collage
TV Frames
System fonts
Typography System
Color Palette
Design Tools
screen frame
drop shadows
cutouts
user dialog
Web design + development
Blending self-expression with user-friendly streaming, wunderweb crafted a custom, film-dominant web experience. The space pays homage to Wendy's authentic voice while fostering a culture of continuous learning.
Section Styles full-width
Starred Moments (*Screens)
More Work
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More Work *
web design, web dev, ecomm
web design, web dev, ecomm